The ubiquitous Terms of Service screen, that shit shine benchmark of poor design and poor communication skills: unless you’re John Irving, writing in the voice of Owen Meany, all caps are never a good idea.
You’ve seen these walls of text, you’ve glared at your screen when they interrupt your progress. You never read them. Why would you? I’m personally not in the habit of carrying a magnifying glass around in my pocket. Sure, if you’ve got accessibility settings turned on (if your device has accessibility settings) you might be able to zoom right down in close on the Great Terms of Service as it snakes across your screen keeping, uh, the Mongols out.1
So this Bernstein kid, for his master’s thesis at mighty SCAD? He decides to take on a redesign. He may be on to something.
- Worst. Analogy. Ever. [↩]
